The Miami Heat As Your Business??
By Clint Evans
What do I mean by this title “The Miami Heat As Your Business?” Simply put they just won the NBA championship and many of the elements they used to be Number 1 will allow you to be Number 1 in your business when you apply them.

You get many of the things that led to their success by listening to the comments of the players and coaches after the clinching game Tuesday night (June 20, 2006).

Success leaves clues and some of the ones they cited were 15 strong (as in it takes 15 players on a basketball team) and no browbeating your teammates when they make mistakes.

Now to the 4 Championship Factors:

1. The ‘Zo Factor…as in Alonzo Mourning

He was diagnosed with kidney failure and announced his retirement from the NBA on October 3, 2000 to deal with his health. Fortunately for him his cousin donated him a kidney. Because of what he has done he is an inspiration to many others.

While in the hospital receiving the kidney he read both of Lance Armstrong’s books to pull inspiration for himself. He actively took part in his own healing process.

After the game he was talking and credited his mindset for his recovery. He never gave up, always knew and believed he’d get better, visualized himself as healthy again, never got pissed and asked “why me”, and realized there is always someone out there worse off and found something to be thankful for.

You can overcome setbacks in your life and business as well.

2. The Riley Factor…as in Coach Pat Riley

He said he really started achieving success when he stopped worrying about what others thought of him. So he felt no pressure when the media said it was on him to win the title this year.

He said he would give up his 6 previous championships (4 as a head coach, 1 as a player, and 1 as an assistant coach) for THIS ONE! Why? Because it was 18 years between championships so

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it seemed like an endless pursuit and there were many frustrating failures along the way making this one so much sweeter.

It was so special because of the long drought, media and fan criticism through the failures, the great adversity faced by this year’s team, and the ULTIMATE GOAL finally realized.

He was so confident he brought only 1 change of clothes to Dallas believing they would win despite having ZERO WINS there. His 15 strong concept allowed former superstars to put their egos aside for the good of the team.

3. The Shaq and Flash Factor…as in Shaq and Dwyane Wade

Shaq is aware of his fading career and was willing to defer to current superstar Flash. The close relationship between the 2 stars yields tremendous team chemistry.

Flash learned to lead by example on the court. Shaq was a mentor to Flash and only player on the team with championship rings.

4. The Teammates Factor…as in 13 others

The others were open for 3 point shots when the 2 big guns were covered. They provided timely defense and blocks when problems arise and assignments are missed. They would take charges and pain for the good of the team.

Also, they provided timely scoring when the team was in need and veteran experience and leadership to weather the in-game storms.

These elements outlined above are what yields success. They are the fingerprints of the Miami Heat’s championship. When you apply them to your business obviously you see they will maximize your profits don’t you agree.

Clint Evans-mentor, leads and marketing coach. My system is: simple enough for a 10 year old, fast enough for you, effective like a lion on a 3-legged antelope. www.exeseriesmarketing.com to supercharge your business.